Paid Social

As an integral part of a full-funnel strategy, Paid Social is a key element to predictably acquire new customers and scale.

CONNECT WITH SALES

Built around your margins

Before a budget goes up, we work out what a new customer is worth to you and what you can afford to pay for one. Spend scales against that number, market by market.

Testing that never stops

Most accounts stall because the ads go stale. We ship new concepts every week, read them against real purchases and move the money to what sells.

Store data decides

Platforms over-claim. We judge every campaign on blended MER and store revenue, so the results you see are the ones in your bank account.

Key benefits

• ✓New customers at a cost per acquisition set from your own margins
• ✓Budgets that scale when the store data says so, not when the dashboard does
• ✓A steady flow of new creative, so performance doesn’t fade

Our approach

• ✓Audit the account, the tracking and twelve months of store revenue
• ✓Rebuild the structure around break-even CPA and a clear testing plan
• ✓Scale spend in measured steps, reviewed weekly against blended MER