Segmentation

We split your list by behavior and value, so each customer gets the messages that fit where they are.

CONNECT WITH SALES

What they did decides what they get

Browsers, first-time buyers, loyal regulars and lapsed customers need different messages. We build segments around those moments.

Know who matters most

We rank customers by order value and frequency, so your best customers get early access and discounts go where they pay back.

A clean list sends better

Unengaged contacts hurt deliverability and raise your email bill. We suppress them and win back the ones worth saving.

Key benefits

• ✓Higher open and click rates on every send
• ✓Lower email platform costs through list hygiene
• ✓Offers aimed at the customers who need them

Our approach

• ✓Analyze purchase history and engagement data
• ✓Build the core segments in Klaviyo and connect them to flows and campaigns
• ✓Review segment performance every month and refine